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Upholding the criticism, the ASA explained the purpose of the poster was to publicize lingerie and it had been therefore fair to attribute a woman in minimal amounts of apparel.
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A poster ad for any lingerie retailer has long been banned for objectifying Ladies and currently being very likely to trigger offence.
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Make your Christmas fantasies occur real or at the very least put a smile on Santa's deal with with some sexy Xmas lingerie. From naughty Santa's small helper elf to Santa's Belle or one of our Santa Babydolls or pretty lingerie playwear sets, you'll find exactly what you should elevate the heat on Those people wintery Christmas evenings. We've thongs, g-string and bra sets moreover some really captivating candy cane Xmas lingerie sets.
It stated: ‘We regarded that, by focusing fully within the product’s human body without having exhibiting her head, and within the context of a sexually suggestive pose and byline, the impression invited viewers to view the woman’s overall body as a sexual object.
The outside advertisement for Glasgow retailer Silks showcased a girl in lingerie leaning ahead to emphasise her bust, but only showed her entire body rather than her facial area or head.
‘For all those motives, we thought of which the advert objectified women and we as a result regarded that it had been more likely to bring about major or popular offence.’
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